Linguistic Labyrinths




Discipline:
Branding
Motion Graphics
Tools:
Figma & Adobe After Effects
Mentor:
Shira Inbar



Find the website link : HERE




What are words in your language that cannot be translated in English?
Designing a conference that brings people together by connecting words
in one's native language that cannot be translated to english.



Target Audience - Young Adults, Bilinguals.

















VISUAL LANGUAGE

Unraveling 'labyrinth': Crafting a visual identity and foundational guidelines

  • Motions of moving forward
  • Moving to the centre  
  • To make it warm and inviting by using green and blues
  • Labyrinths have a single continuous path which leads to the centre, and as long as you keep going forward, you will get there eventually.



In the conference presented, these words evoke a sense of culture and familiarity among the visitors perception.









Logo - Two letter L’s combined







Font - Roubaix Industrielle from Tunera Type Foundary
Inspired by the rectangular and labyrinth shapes








See more projects below!!



Singapore  Botanic Gardens